How many times have you seen how a single shipping mistake can create two additional problems? If a box is damaged then there is a risk that the contents of the box will be damaged too. Damaged goods result in a refund and refunds result in customers no longer returning as repeat customers. For these reasons, many business owners spend considerable amounts of time researching and selecting the correct packaging supplies prior to shipping.
When asked the question whether quality packaging matters; this is easily answered by looking at the state of a customer’s package upon opening. Quality boxes, secure tape and high-quality packing materials indicate that someone has taken the time to protect each item since the beginning.
Additionally, consider all of the stops the package will take. From trucking to warehouse storage to conveyor belt travel to delivery van travel, every stop creates opportunities for the package to become dislodged or crushed. Quality packaging supplies assist in preparation for this process.
Some companies feel that larger boxes are safer, however this is not always true. There is an opportunity for items to shift within larger boxes during shipping unless the empty areas are filled with protective materials. Selecting the right-sized box (as well as filling the empty space) provides a higher level of protection to items being shipped while minimizing shipping expenses.
Businesses also want to know whether it is worthwhile investing in higher end packing materials. In some instances, yes, it is. Investing a few dollars to protect an order could potentially eliminate costly returns, replacement shipments and angry telephone calls. Most businesses would agree that this is a worthwhile investment.
Another advantage is organization. Maintaining a supply of quality packaging supplies on hand assists in making the packaging process faster and more efficient. Employees spend less time finding required materials and more time preparing packages to ship out of the facility.
In addition to providing strong packaging supplies, many modern packaging products are made from recyclable materials. Providing your company with another means to minimize waste and provide quality packaging to your customers.
Quality packaging supplies do more than simply transport products from one location to another. Quality packaging protects your time, your money and your image. Each and every shipment is an opportunity to positively represent yourself to your customers, and that representation often begins early in the shipping process.
Reinaldo Conger 